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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

Oct 29, 2018

Let me tell you about Harvey, a 26-year old who decided to go into the envelope business as a salesman. Keep in mind that envelopes are only used once, so people need to buy them over and over. One day, at 5:30 AM, Harvey was sitting in a car with one of the best salespeople in the company, right outside the...


Oct 22, 2018

I heard this story from Steven Covey in his book First Things First. One day, a teacher was speaking to a group of high-achieving students. The teacher was trying to drive a point home using an illustration that the students would never forget. (I don’t think you’ll forget it, either!) The teacher pulled out...


Oct 15, 2018

The law of precession is the effect of bodies on motion on other bodies in motion, as Buckminster Fuller put it. In other words, for every action you take, there will be a side effect. This is similar to karmic marketing, which you may be familiar with from a previous episode. Just a honeybee doesn’t know the side...


Oct 8, 2018

No matter how delighted or disappointed you are in your life right now, you have a verb deep inside of you that wants a way out. What does that mean? Your verb is your one-word language that expresses to the rest of the world who you are, and why you’re here. Discovering what you verb is can cause a meaningful change...


Oct 1, 2018

Once upon a time (although this is a true story), on a dark and bitterly cold winter evening in 1927, a short man was standing on the shore of Lake Michigan and preparing to swim out into the icy waters to drown himself. Why? Because he considered himself a total failure. He had been expelled from Harvard University